A customer review acquisition strategy is a necessary component of a marketing plan in 2017. As a business owner, you rely on your reputation to be able to compete in your market. If you don’t have a process to manage your reputation, you risk losing it. If you aren’t asking your satisfied customers to leave you positive reviews, then sadly they are not likely to leave your … [Read more...] about Stupid Simple Guide to More 5-Star Reviews
This is a collection of blog post, resources, and articles for helping home remodeling and builder business grow.
Let's start off defining exactly what is a backlink and why backlinks are important. According to Webopedia a backlink is In search engine optimization (SEO) terminology a backlink is a hyperlink that links from a Web page, back to your own Web page or Web site. Also called an Inbound Link (IBL) these links are important in determining the popularity (or importance) of your … [Read more...] about Backlink Outreach Template
Price is not just a number on a tag. As a smart business owner, you need to recognize that consumer psychology comes into play when your customer's are actively processing price information. Your customers are interpreting context from prior purchasing experience, formal communications (advertising, sales calls, and brochures), informal communications (friends, family … [Read more...] about How to Use Psychology to Price Your Products
Your customers need your contractor business website to be search engine optimized to help them find the services that you offer. Your customers use search engines to find your products and services to solve their problems and to answer their questions. There is some very real and concrete benefit to search engine optimization. Good SEO can provide you a stream of some of … [Read more...] about How SEO Affects Your Home Services Business
As a local business, reviews are a necessary component of your overall strategy. Customers love reviews. Therefore Google loves customer reviews. Your customers are growing more and more accustomed to relying on reviews when searching for a new business. When customers explore new towns, reviews become an important factor in making decisions. Or identifying two companies … [Read more...] about Why Online Reviews Are Important to Contractors