As a local business, reviews are a necessary component of your overall strategy. Customers love reviews. Therefore Google loves customer reviews. Your customers are growing more and more accustomed to relying on reviews when searching for a new business. When customers explore new towns, reviews … Read more about Why Online Reviews Are Important to Contractors
Analytics: In regards to SEO, analytics refers to gathering data about a website’s traffic and making decisions about that website’s performance. Blended search results: Search results including content beyond traditional website listings, such as video clips, audio tracks, contact information … Read more about Glossary of Key Terms
Ideally, you would think about SEO Strategy before building your website, but in most cases, SEO Strategy is an afterthought, something done to your site once it is finished. Most clients start looking for help after they've already built the site, and I know many of you are in the same situation. … Read more about SEO Strategy for Home Contractors
If you make this marketing mistake when creating content for your website, could be losing 10's of thousands of dollars; if you avoid this mistake you can continually attract qualified leads to your business website. So what is this big mistake? Not Conducting Proper Keyword Research In this … Read more about The Most Expensive Marketing Mistake for Contractors
What is SEO? The common definition of SEO is “the process of making a Web site and its content highly relevant for both search engines and searchers through the use of targeted keywords and phrases.” The process includes strategies and tactics undertaken to improve web pages so they gain a higher … Read more about What is Search Engine Optimization?